Author

Paritosh Shah

I am a marketing professional with 12+ years of experience in growth marketing, performance marketing, SEO, branding, and lead generation. An MBA from IIM Kashipur, I have led digital growth initiatives across multiple industries, managing teams, campaigns, and customer acquisition strategies at scale. My expertise includes Google Ads, Meta Ads, CRM automation, analytics, content strategy, and conversion optimization. I am particularly passionate about the role of Artificial Intelligence in transforming modern marketing. My goal is to help marketers and businesses leverage data, technology, and AI to make smarter decisions, build stronger brands, and drive sustainable growth.

24 Articles